Digital Marketing

How Facebook Ads Boost Your Business - The Power of Social Media Marketing

How Facebook Ads Boost Your Business – The Power of Social Media Marketing

Of course, you know the giant social media company Facebook with its subsidiaries Instagram, WhatsApp, Oculus and the most recent Calibra.  But did you know that in the United States, people spend as much as 20% of their mobile time on Facebook or Instagram to play, chat with their friends or simply browsing? And that …

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domain authority

A Guide to Using Moz Domain Authority to Rank Higher

Domain Authority is a metric system that allows businesses to define how well their websites are doing on search engines compared to their competitors’. Successful online marketing revolves around not only a commanding digital presence but also searchable content. Search Engine Optimization (SEO) strategies seek to get the right information to the right audience.  This …

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eco search engine

Meet Ecosia – An Eco Search Engine That Plants Trees

Each year, about 15 billion trees are chopped down, burned or degraded for a variety of purposes. Only 30 percent of the world’s land mass is still covered in forests, losing 46 percent of trees since humans first began cutting them down. Deforestation is at an all time high and for several reasons, one of …

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optimize-a-website-for-voice-search

How to Optimize a Website for Voice Search in 2019: The Ultimate Guide

There is an ongoing seismic shift in how people conduct online queries using search engines. According to Google, by 2020 at least 50 percent of all Google search engine queries will be voice-based. With a change in search patterns comes a change in SEO strategy. If you own a website, it is in your best …

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Baidu seo guide

The Ultimate Baidu SEO Guide

Although Baidu looks like a Google clone at first glance, there are also some differences between the two search engines. SEO is a big challenge in a local online market but can be absolutely daunting when trying to make your website visible in the market in China. We hope that our Baidu SEO Guide will …

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Basic attention project

Blockchain in Marketing: The Basic Attention Token Project

Disclaimer: This blog post contains affiliate links. In order for us to support our blogging activities, we may receive monetary compensation or other types of remuneration for our endorsement, testimonial, and/or link to any products or services from this blog post. Please know that we only recommend or endorse products and services that we personally …

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What is Steemit

What is Steemit and How to Use it to Benefit Your Business?

Imagine a social media platform that pays you to use it. Well, good news… There is such a thing! It is called Steemit and it was founded by Ned Scott and Dan Larimer in 2016. But exactly what is Steemit? If you haven’t heard of it before, it is essentially a content sharing site like …

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Chinese Social Media

Chinese Social Media Platforms You Need to Know About

It’s 2019 and China’s population sits comfortably at 1.4 billion people. Another interesting fact that makes digital marketers salivate: there are over 1 billion users of social media in China. For a Western business, it’s a great opportunity to expand its user base to include a Chinese audience. But the fact of the matter is, …

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SEO Mistakes to avoid

17 Common SEO Mistakes to Avoid

When it comes to SEO, there are an endless amount of strategies to follow to land a website on the front page of a search engine. Successful SEO can be compared to a house of cards where every piece needs to be in the right position for the house to stand. Every part of your …

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content marketing trends

11 Content Marketing Trends You Should Be Following in 2019

The New Year has officially arrived and now it’s time to make all those business resolutions a reality.  We hope you’ve set your digital marketing goals for 2019 but in case you haven’t… let us share with you Tenba’s list of content marketing trends you need to know about in 2019. Content Marketing Trends for …

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